Thoughts and insights from the North Product Design team.
Last week I had a discussion with a client about increasing their profitability without constantly generating new product solutions each year.
I previously wrote an article about some of the ‘less bad’ sustainable design practices that companies can explore when transitioning into a more ethical approach to creating products. As designers and engineers we have the potential to make a difference and we are making our stand.
We are lucky to work with exciting new start ups and established brands and one thing we have learnt over the years is that the most critical aspect of the development process is prototyping.
The future of sustainable product design is in our hands
There is a certain romance involved in designing and creating something new. However the anticipation of success and potential rewards can be addictive and often clouds rational thinking during the product development process. This results in products that may look and feel great, but aren’t as profitable as the business needs them to be.
We help businesses grow through design.
If you are looking for a creative team of product design experts, please tell us about your exciting new product ideas.Make an enquiry